SKU/Artículo: AMZ-1836623275

Data Engineering for Data-Driven Marketing

Format:

Hardcover

Hardcover

Kindle

Detalles del producto
Disponibilidad:
En stock
Peso con empaque:
0.51 kg
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Condición
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Producto de:
Amazon
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USA

Sobre este producto
  • In the digital age, data has become the cornerstone of effective marketing strategies. Data Engineering for Data-Driven Marketing explores the vital intersection of data engineering and marketing, providing a comprehensive guide to harnessing the power of data for successful and impactful campaigns.Offering a thorough exploration of the symbiotic relationship between data engineering and modern marketing strategies, Data Engineering for Data-Driven Marketing uses a strategic lens to delve into methodologies of collecting, transforming, and storing diverse data sources. With real-world case studies actionable insights, the chapters within navigate the reader through the intricate process of building robust data pipelines, optimizing data quality, and implementing real-time processing techniques, all tailored to elevate marketing campaigns through precision targeting, customer personalization, and predictive modelling.
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AR$217.760
49% OFF
AR$111.670

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