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SKU/Artículo: AMZ-0761908218

Moderating Focus Groups (Focus Group Kit)

Format:

Paperback

Kindle

Paperback

Detalles del producto

Disponibilidad:
En stock

Peso con empaque:
0.27 kg

Devolución:
Sí

Condición
Nuevo

Producto de:
Amazon

Viaja desde
USA

Sobre este producto

Moderating Focus Groups is indispensable for those who want to improve their focus group moderating skills. Based on years of experience in moderating and training others to moderate, Richard A. Krueger offers scores of tips and sound advice on how to become a master in leading focus groups. The book is an easy-to-read overview of critical skills needed by moderators, the various approaches that successful moderators use, and strategies for handling difficult situations. Rookie moderators will find this book is an invaluable guide, and veteran moderators will discover tips and strategies for honing their skills.

AR$134.012

49% OFF

AR$68.722

AR$134.012

49% OFF

AR$68.722

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Moderating Focus Groups (Focus Group Kit)

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Moderating Focus Groups (Focus Group Kit)

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